Quick read
How to read 20km.ch quickly
20km.ch looks like sports. Traffic signals point to roughly 18.8K monthly visits. Current AI trust scoring is 8/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
40/56 fields populated (71%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3whois: 0/6radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 0/6
Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status, domainAgeYears
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Official website for the 20KM de Lausanne, a popular city-organized running race event with participant registration and practical race information.
Business ModelEvent
Target AudienceAmateur and competitive runners, local sports participants, and people seeking race logistics and registration details.
Classification
CategorySports
Sub-CategoryRunning and Jogging
running eventLausanne20KMrace registrationsports organizationSwitzerland
Trust & Risk
Trust Assessment
Trust Score8/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleCorporate
VibeTrustworthy
UI Score7/100
Detected Logo Text20KM LAUSANNE 25-26 AVRIL 2026
IAB Taxonomy
IAB CategorySports
IAB Sub-CategoryRunning and Jogging
Confidence96%
running eventLausanne20KMrace registrationsports organizationSwitzerland
Business Insights
Business Model
Event model detected
Trust Level
Low trust with 8/100 score
Audience
Amateur and competitive runners, local sports participants, and people seeking race logistics and registration details.
Keep exploring
Keep exploring from this report
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