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Live website intelligence

961thebreeze.com

The New 96.1 - The 90's To Now

The New 96.1, a Townsquare Media station, plays feel good variety in adult contemporary music in Buffalo, New York on WTSS-FM.

Last refresh

Updated 16d ago

Analyst read

Professional

8/100 trustMusicStale snapshot

Detected stack

WordPress

Quick read

How to read 961thebreeze.com quickly

961thebreeze.com looks like music. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 8/100.

What to do next

  • The stack appears to include WordPress.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

29/56 fields populated (52%)

11 providers

Providers with missing fields

visual: 0/4ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4ai: 6/7
View field-level status

visual: 0/4

Missing: screenshotUrl, dominantColor, palette, storage

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 6/7

Missing: aiAnalysis.visualAnalysis

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

The New 96.1 is a Buffalo-based adult contemporary radio station (WTSS-FM) owned by Townsquare Media, offering feel-good music from the 90s to today along with local station content.

Business ModelMedia
Target AudienceAdults in the Buffalo, New York area who enjoy adult contemporary music and local radio programming.

Classification

CategoryMusic
Sub-CategoryAdult Contemporary
radio stationadult contemporaryBuffalomusic streamingTownsquare Media

Trust & Risk

Trust Assessment

Trust Score8/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

townsquaremedia.comgoogle.comamperwave.netrubiconproject.comspotx.tvspotxchange.comtritondigital.comconversantmedia.comconcert.ioappnexus.compubmatic.comrevcontent.comsmartadserver.comtargetspot.comtriplelift.com33across.comadswizz.comaxonix.comcontextweb.comemxdgt.comgumgum.comimprovedigital.comindexexchange.comkargo.comlijit.comliveintent.comlkqd.netloopme.commedia.netmobilefuse.comomnifytv.comopenx.compubnative.netrichaudience.comsharethrough.comsonobi.comspringserve.comsynacor.comteads.tvthemediagrid.comverve.comvidazoo.comwideorbit.comyahoo.comcriteo.comadmanmedia.comwunderkind.coinmobi.comkatzdigital.com

Monetization Signals

has_ads_txthas_ad_systems

IAB Taxonomy

IAB CategoryMusic
IAB Sub-CategoryAdult Contemporary
Confidence93%
radio stationadult contemporaryBuffalomusic streamingTownsquare Media

Business Insights

Business Model

Media model detected

Trust Level

Low trust with 8/100 score

Audience

Adults in the Buffalo, New York area who enjoy adult contemporary music and local radio programming.

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

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