Live website intelligence
The Fan 97.1 WBNS-FM Sports Radio - 1460 AM - HD3
WBNS-FM (97.1 FM, 97.1 The Fan) is a radio station in Columbus, Ohio, United States, airing a sports radio format.
Last refresh
Updated 9d ago
Analyst read
Professional
#509.4K global rank8/100 trustSportsStale snapshot
Detected stack
WordPressCloudflare
Quick read
How to read 971thefan.com quickly
971thefan.com looks like sports. Traffic signals point to roughly 68.1K monthly visits. Current AI trust scoring is 8/100.
What to do next
- The stack appears to include WordPress, Cloudflare.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
41/56 fields populated (73%)
Providers with missing fields
visual: 0/4ads: 0/5publisher: 3/5files: 2/3radar: 2/4ai: 6/7
View field-level status
visual: 0/4
Missing: screenshotUrl, dominantColor, palette, storage
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 6/7
Missing: aiAnalysis.visualAnalysis
Why this module matters
Traffic metrics tell you how visible the site likely is
Use rank, visits, geography, and engagement signals together. No single metric is enough, but the combination is useful for prioritization and market sizing.
- Compare global rank and monthly visits first.
- Use top countries and traffic mix to understand audience shape.
- Check domain age and dates before making durable assumptions.
Global Rank
#509.4K
Global
Country Rank
#104.8K
US
Total Visits
68.06K
Monthly
Avg. Duration
00:03:27
Pages per Visit
2.36
Bounce Rate
48.00%
Domain Information
Domain Age
17.1 years
Rank Tier
Global
Traffic Sources
Direct
61.00%
Search
35.00%
Referrals
3.00%
Social
1.00%
Mail
0.00%
Paid Referrals
0.00%
Top Regions
1US#840
1.00%
Top Keywords
| # | Keyword | Volume | CPC |
|---|---|---|---|
| 1 | 97.1 the fan columbus | 2.39K | $0.80 |
| 2 | 97.1 the fan | 770 | $0.80 |
| 3 | 971 the fan | 260 | $0.80 |
| 4 | listen live buckeys radio | 280 | $0.00 |
| 5 | ohio state football game live on radio | 250 | $0.00 |
Whois
Registrar
Amazon Registrar, Inc.
Created At
Jan 05, 2009, 08:36 PM
Updated At
Dec 01, 2025, 08:40 PM
Expires At
Jan 05, 2027, 08:36 PM
Nameservers
NS-119.AWSDNS-14.COMNS-1330.AWSDNS-38.ORGNS-1926.AWSDNS-48.CO.UKNS-522.AWSDNS-01.NET
Status
client delete prohibitedclient transfer prohibitedclient update prohibited
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Sports sites
Move from this single report into the broader market cluster.
Browse Sports Radio sites
Use the topic route when audience and editorial intent matter more than category.
Browse Wordpress websites
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Browse Cloudflare websites
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