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Screenshot of 988lifeline.org

Live website intelligence

988lifeline.org

988 Lifeline - If you need emotional support, reach out to the national mental health hotline: 988.

At the 988 Suicide & Crisis Lifeline, we understand that life’s challenges can sometimes be difficult. Whether you’re facing mental health struggles…

Last refresh

Updated 16d ago

Analyst read

Professional

#61.9K global rank4/100 trustHealthy LivingStale snapshot

Detected stack

WordPress

Quick read

How to read 988lifeline.org quickly

988lifeline.org looks like healthy living. Traffic signals point to roughly 949.6K monthly visits. Current AI trust scoring is 4/100.

What to do next

  • The stack appears to include WordPress.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

46/56 fields populated (82%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3radar: 2/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 10/10

All expected fields present

whois: 6/6

All expected fields present

radar: 2/4

Missing: categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

The website represents the 988 Suicide & Crisis Lifeline, a national support service offering immediate emotional and mental health crisis assistance via call, text, chat, and Deaf/HoH options.

Business ModelPublic Service / Nonprofit Hotline
Target AudiencePeople in the U.S. experiencing emotional distress, suicidal crisis, substance use concerns, or anyone seeking urgent mental health support, including Deaf/HoH users and Spanish speakers.

Classification

CategoryHealthy Living
Sub-CategoryMental Health
mental healthcrisis hotlinesuicide preventionemotional supportpublic service988 lifeline

Trust & Risk

Trust Assessment

Trust Score4/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

AI Visual Analysis

Design StyleCorporate
VibeTrustworthy
UI Score8/100
Detected Logo Text988 LIFELINE

IAB Taxonomy

IAB CategoryHealthy Living
IAB Sub-CategoryMental Health
Confidence98%
mental healthcrisis hotlinesuicide preventionemotional supportpublic service988 lifeline

Business Insights

Business Model

Public Service / Nonprofit Hotline model detected

Trust Level

Low trust with 4/100 score

Audience

People in the U.S. experiencing emotional distress, suicidal crisis, substance use concerns, or anyone seeking urgent mental health support, including Deaf/HoH users and Spanish speakers.

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