Live website intelligence
AAMI – Insuring Cars, Home, Businesses & More!
AAMI has been a trusted Australian insurance brand since 1969, providing coverage for home, business, car, and more. Explore customer benefits and support options. Learn more, make a claim, or access chat support today!
Last refresh
Updated 2d ago
Analyst read
Professional
#19.2K global rank8/100 trustPersonal Finance
Detected stack
Unknown
Quick read
How to read aami.com.au quickly
aami.com.au looks like personal finance. Traffic signals point to roughly 1.8M monthly visits. Current AI trust scoring is 8/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
40/56 fields populated (71%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3whois: 0/6radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 0/6
Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status, domainAgeYears
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
AAMI is an Australian insurer offering personal and business insurance products, with online quote, policy management, and claims services.
Business ModelInsurance Services (B2C/B2B)
Target AudienceAustralian consumers and small businesses seeking vehicle, property, liability, health, life, pet, and business insurance coverage.
Classification
CategoryPersonal Finance
Sub-CategoryInsurance
insuranceauto insurancehome insuranceclaimsaustraliafinancial services
Trust & Risk
Trust Assessment
Trust Score8/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate
VibeTrustworthy and Professional
UI Score8/100
Detected Logo TextAAMI
IAB Taxonomy
IAB CategoryPersonal Finance
IAB Sub-CategoryInsurance
Confidence99%
insuranceauto insurancehome insuranceclaimsaustraliafinancial services
Business Insights
Business Model
Insurance Services (B2C/B2B) model detected
Trust Level
Low trust with 8/100 score
Audience
Australian consumers and small businesses seeking vehicle, property, liability, health, life, pet, and business insurance coverage.
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