Live website intelligence
Marketing Automation Platform - Act-On
Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.
Last refresh
Updated 13d ago
Analyst read
Professional
#411.6K global rank14/100 trustBusiness and FinanceStale snapshot
Detected stack
WordPress
Quick read
How to read actonsoftware.com quickly
actonsoftware.com looks like business and finance. Traffic signals point to roughly 87.9K monthly visits. Current AI trust scoring is 14/100.
What to do next
- The stack appears to include WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
45/56 fields populated (80%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3radar: 2/4ai: 6/7
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 6/7
Missing: aiAnalysis.visualAnalysis
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Act-On provides an AI-enabled marketing automation platform to help organizations build, measure, and optimize marketing campaigns with strong customer support.
Business ModelSaaS (subscription software)
Target AudienceMarketing teams and revenue/growth organizations, primarily B2B mid-market and enterprise users seeking campaign automation, measurement, and optimization.
Classification
CategoryBusiness and Finance
Sub-CategoryMarketing and Advertising
marketing automationB2B SaaSemail marketinglead nurturingcampaign managementAI-driven marketingmarketing analyticsdemand generationcustomer journeysWordPress
Trust & Risk
Trust Assessment
Trust Score14/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
IAB Taxonomy
IAB CategoryBusiness and Finance
IAB Sub-CategoryMarketing and Advertising
Confidence92%
marketing automationB2B SaaSemail marketinglead nurturingcampaign managementAI-driven marketingmarketing analyticsdemand generationcustomer journeysWordPress
Business Insights
Business Model
SaaS (subscription software) model detected
Trust Level
Low trust with 14/100 score
Audience
Marketing teams and revenue/growth organizations, primarily B2B mid-market and enterprise users seeking campaign automation, measurement, and optimization.
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Business and Finance sites
Move from this single report into the broader market cluster.
Browse Marketing and Advertising sites
Use the topic route when audience and editorial intent matter more than category.
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
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