Live website intelligence
Fuelling Performance - Nutrition is the 1st discipline – Aid Station
Australia’s one-stop-shop for endurance sport nutrition stocking high-quality, leading brands for all endurance athletes.
Last refresh
Updated 5d ago
Analyst read
Professional
#1.7M global rank15/100 trustSports
Detected stack
ReactShopify
Quick read
How to read aidstation.com quickly
aidstation.com looks like sports. Traffic signals point to roughly 14.2K monthly visits. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include React, Shopify.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
51/56 fields populated (91%)
Providers with missing fields
publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Aid Station is an Australian e-commerce retailer specializing in endurance sports nutrition products. They stock premium brands like HIGH5 that provide energy drinks, gels, and supplements designed for athletes participating in running, cycling, triathlon, and other endurance activities.
Business ModelE-commerce
Target AudienceEndurance athletes including runners, cyclists, triathletes, and outdoor sports enthusiasts seeking high-performance nutrition products
Classification
CategorySports
Sub-CategoryRunning & Jogging
sports nutritionendurance sportsenergy drinksathletic supplementse-commercecyclingrunningtriathlon
Trust & Risk
Trust Assessment
Trust Score15/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserNot Advertising
Ad Count0
no_advertiser_idno_creative_results
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleBold & Athletic
VibeEnergetic & Performance-focused
UI Score7/100
Detected Logo TextAID STATION
IAB Taxonomy
IAB CategorySports
IAB Sub-CategoryRunning & Jogging
Confidence92%
sports nutritionendurance sportsenergy drinksathletic supplementse-commercecyclingrunningtriathlon
Business Insights
Business Model
E-commerce model detected
Trust Level
Low trust with 15/100 score
Audience
Endurance athletes including runners, cyclists, triathletes, and outdoor sports enthusiasts seeking high-performance nutrition products
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Sports sites
Move from this single report into the broader market cluster.
Browse Running & Jogging sites
Use the topic route when audience and editorial intent matter more than category.
Browse React websites
Pivot from one domain into a stack-based discovery path.
Browse Shopify websites
Pivot from one domain into a stack-based discovery path.
Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.