Live website intelligence
Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
Get an Airbnb for every kind of trip → 8 million vacation rentals → 2 million Guest Favorites → 220+ countries and regions worldwide
Last refresh
Updated 13d ago
Analyst read
Professional
#177 global rank5/100 trustTravelStale snapshot
Detected stack
React
Quick read
How to read airbnb.com quickly
airbnb.com looks like travel. Traffic signals point to roughly 100.6M monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
51/56 fields populated (91%)
Providers with missing fields
publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Airbnb operates a global online marketplace connecting travelers with hosts offering unique accommodations (homes, apartments, cabins, villas) and local experiences. The platform enables peer-to-peer lodging rentals across 220+ countries, competing with traditional hotels by offering diverse, often more affordable and personalized stay options.
Business ModelTwo-sided marketplace (C2C/B2C hybrid) - commission-based platform connecting hosts and guests
Target AudienceLeisure travelers seeking unique, local experiences; budget-conscious tourists; families; remote workers; experience-seeking millennials and Gen Z; hosts looking to monetize spare property
Classification
CategoryTravel
Sub-CategoryTravel Booking
vacation rentalsshort-term rentalstravel marketplacehospitalitypeer-to-peeraccommodationexperiences
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserActive Advertiser
Advertiser Names
Airbnb, Inc.
Advertiser IDs
AR15908226811872411649
Ad Count1
has_advertiser_idhas_creative_results
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleMinimalist
VibeTrustworthy, Welcoming, Clean
UI Score9/100
Detected Logo Textairbnb
IAB Taxonomy
IAB CategoryTravel
IAB Sub-CategoryTravel Booking
Confidence98%
vacation rentalsshort-term rentalstravel marketplacehospitalitypeer-to-peeraccommodationexperiences
Business Insights
Business Model
Two-sided marketplace (C2C/B2C hybrid) - commission-based platform connecting hosts and guests model detected
Trust Level
Low trust with 5/100 score
Audience
Leisure travelers seeking unique, local experiences; budget-conscious tourists; families; remote workers; experience-seeking millennials and Gen Z; hosts looking to monetize spare property
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Travel sites
Move from this single report into the broader market cluster.
Browse Travel Booking sites
Use the topic route when audience and editorial intent matter more than category.
Browse React websites
Pivot from one domain into a stack-based discovery path.
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