Live site data
Construction & Material Handling Equipment Dealer | Alta Equipment Group
Alta is your source for new and used material handling and construction equipment for sale with 57 locations in Florida, Illinois, Michigan, New England, New York, Northern Indiana, and Ohio.
Last refresh
Updated 19d ago
Analyst read
Professional
5/100 trustBusiness & IndustrialStale snapshot
Detected stack
ReactWordPress
Quick read
How to read altg.com quickly
altg.com looks like business & industrial. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React, WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
38/56 fields populated (68%)
1 health alerts11 providers
Providers with missing fields
publisher: 2/5files: 2/3traffic: 0/10radar: 0/4
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 2/5
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Alta Equipment Group is a regional dealer of new and used material handling and construction equipment with 57 locations across multiple states in the Midwest and Northeast US.
Business ModelB2B Equipment Sales & Service (Dealer/Distributor)
Target AudienceConstruction companies, warehouses, logistics operations, manufacturers, and industrial businesses requiring material handling and heavy equipment
Classification
CategoryBusiness & Industrial
Sub-CategoryIndustrial Equipment
construction equipmentmaterial handlingheavy machineryequipment dealerindustrial salesforkliftsregional dealer
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserActive Advertiser
Advertiser Names
ALTA EQUIPMENT GROUP INC.
Advertiser IDs
AR18368383546445266945
Ad Count1
has_advertiser_idhas_creative_results
Publisher Monetization
ads.txtFound
Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleCorporate
VibeTrustworthy
UI Score7/100
Detected Logo TextALTA.
IAB Taxonomy
IAB CategoryBusiness & Industrial
IAB Sub-CategoryIndustrial Equipment
Confidence95%
construction equipmentmaterial handlingheavy machineryequipment dealerindustrial salesforkliftsregional dealer
Business Insights
Business Model
B2B Equipment Sales & Service (Dealer/Distributor) model detected
Trust Level
Low trust with 5/100 score
Audience
Construction companies, warehouses, logistics operations, manufacturers, and industrial businesses requiring material handling and heavy equipment
Keep exploring
Keep exploring from this report
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
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Use category pages when market context matters more than one domain.
Related topic
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Use the topic route when audience and editorial intent matter more than category.
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