Live website intelligence
Global group of iconic sports and outdoor brands | Amer Sports
Amer Sports is a global group of the world’s most recognized and respected sports and outdoor brands that are loved and trusted by millions.
Last refresh
Updated 4d ago
Analyst read
Professional
#177.8K global rank5/100 trustSports
Detected stack
WordPress
Quick read
How to read amersports.com quickly
amersports.com looks like sports. Traffic signals point to roughly 185.9K monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
46/56 fields populated (82%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Amer Sports is a global holding company that owns and operates a portfolio of iconic sports and outdoor brands including Arc'teryx, Salomon, Wilson, Atomic, and Peak Performance. The company designs, manufactures, and markets athletic equipment, apparel, and accessories across multiple sports categories.
Business ModelBrand Portfolio / Consumer Goods Manufacturing
Target AudienceAthletes, outdoor enthusiasts, sports professionals, and recreational consumers seeking high-performance sporting goods and equipment
Classification
CategorySports
Sub-CategorySporting Goods
sports equipmentoutdoor brandsbrand portfolioathletic gearconsumer goodsglobal brands
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleMinimalist
VibePremium, Professional, Aspirational
UI Score8/100
Detected Logo TextAMER SPORTS
IAB Taxonomy
IAB CategorySports
IAB Sub-CategorySporting Goods
Confidence95%
sports equipmentoutdoor brandsbrand portfolioathletic gearconsumer goodsglobal brands
Business Insights
Business Model
Brand Portfolio / Consumer Goods Manufacturing model detected
Trust Level
Low trust with 5/100 score
Audience
Athletes, outdoor enthusiasts, sports professionals, and recreational consumers seeking high-performance sporting goods and equipment
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Sports sites
Move from this single report into the broader market cluster.
Browse Sporting Goods sites
Use the topic route when audience and editorial intent matter more than category.
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
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