Quick read
How to read amzn.com quickly
amzn.com looks like shopping & e-commerce. Traffic signals point to roughly 859.9K monthly visits. Current AI trust scoring is 5/100.
What to do next
- Technology detection is incomplete, so infrastructure clues may be more useful than stack tags.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
38/56 fields populated (68%)
Providers with missing fields
visual: 0/4meta: 0/3seo: 0/5publisher: 3/5files: 2/3radar: 2/4ai: 6/7
View field-level status
visual: 0/4
Missing: screenshotUrl, dominantColor, palette, storage
meta: 0/3
Missing: title, description, techStackDetected
seo: 0/5
Missing: h1Count, h2Count, internalLinks, externalLinks, imagesCount
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 6/7
Missing: aiAnalysis.visualAnalysis
Why this module matters
Traffic metrics tell you how visible the site likely is
Use rank, visits, geography, and engagement signals together. No single metric is enough, but the combination is useful for prioritization and market sizing.
- Compare global rank and monthly visits first.
- Use top countries and traffic mix to understand audience shape.
- Check domain age and dates before making durable assumptions.
Global Rank
#72.2K
Top 100k
Country Rank
#17.1K
US
Total Visits
859.90K
Monthly
Avg. Duration
00:01:06
Pages per Visit
2.01
Bounce Rate
50.00%
Domain Information
Domain Age
28.7 years
Rank Tier
Top 100k
Traffic Sources
Search
54.00%
Direct
37.00%
Referrals
6.00%
Social
3.00%
Paid Referrals
1.00%
Mail
0.00%
Top Regions
1US#840
0.62%
2IN#356
0.03%
3MX#484
0.02%
4BR#76
0.02%
5AU#36
0.01%
Top Keywords
| # | Keyword | Volume | CPC |
|---|---|---|---|
| 1 | amazon | 86.79M | $0.26 |
| 2 | amazon usa | 421.36K | $0.35 |
| 3 | amazon us | 240.31K | $0.39 |
| 4 | smazon | 3.89K | $0.29 |
| 5 | amz | 291.19K | $0.24 |
Whois
Registrar
MarkMonitor Inc.
Created At
Jun 17, 1997, 04:00 AM
Updated At
Jan 31, 2026, 12:22 AM
Expires At
Apr 16, 2027, 03:59 AM
Nameservers
NS1.AMZNDNS.CO.UKNS1.AMZNDNS.COMNS1.AMZNDNS.NETNS1.AMZNDNS.ORGNS2.AMZNDNS.CO.UKNS2.AMZNDNS.COMNS2.AMZNDNS.NETNS2.AMZNDNS.ORG
Status
client delete prohibitedclient transfer prohibitedclient update prohibitedserver delete prohibitedserver transfer prohibitedserver update prohibited
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Shopping & E-commerce sites
Move from this single report into the broader market cluster.
Browse Online Shopping sites
Use the topic route when audience and editorial intent matter more than category.
Open Industry Categories
Best for competitor research, market mapping, and account qualification.
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