Live website intelligence
Official Ann Summers Online Store | Shop Now | Ann Summers
Trusted since 1972 & inventor of the iconic Rabbit, Ann Summers are your go to for mature toys, lingerie and much more. Free discreet delivery over £50.
Last refresh
Updated 2d ago
Analyst read
Professional
#16.2K global rank25/100 trustShopping
Detected stack
Shopify
Quick read
How to read annsummers.com quickly
annsummers.com looks like shopping. Traffic signals point to roughly 2.7M monthly visits. Current AI trust scoring is 25/100.
What to do next
- The stack appears to include Shopify.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
51/56 fields populated (91%)
Providers with missing fields
publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Ann Summers is a well-established UK retailer founded in 1972, specializing in adult toys, lingerie, and intimate products. They are known for inventing the iconic Rabbit vibrator and position themselves as a trusted, mainstream brand in the adult wellness space with a focus on female empowerment and sexual wellness.
Business ModelE-commerce
Target AudienceAdults aged 25-45, primarily women and couples, seeking intimate products, lingerie, and sexual wellness items in a mainstream, approachable retail environment
Classification
CategoryShopping
Sub-CategoryAdult
adult toyslingeriee-commerceintimate apparelmature productsUK retailerdiscreet shipping
Trust & Risk
Trust Assessment
Trust Score25/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserNot Advertising
Ad Count0
no_advertiser_idno_creative_results
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleMinimalist
VibeProfessional
UI Score6/100
IAB Taxonomy
IAB CategoryShopping
IAB Sub-CategoryAdult
Confidence95%
adult toyslingeriee-commerceintimate apparelmature productsUK retailerdiscreet shipping
Business Insights
Business Model
E-commerce model detected
Trust Level
Low trust with 25/100 score
Audience
Adults aged 25-45, primarily women and couples, seeking intimate products, lingerie, and sexual wellness items in a mainstream, approachable retail environment
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Shopping sites
Move from this single report into the broader market cluster.
Browse Adult sites
Use the topic route when audience and editorial intent matter more than category.
Browse Shopify websites
Pivot from one domain into a stack-based discovery path.
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See all alternatives
View all 6 alternatives and competitors to annsummers.com.
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