Live website intelligence
The Art of Manliness | Men's Interests and Lifestyle
The Art of Manliness provides useful, actionable, no-fluff content to help men become better men in all areas of their life.
Last refresh
Updated 14d ago
Analyst read
Professional
#30.3K global rank5/100 trustLifestyleStale snapshot
Detected stack
ReactWordPressCloudflare
Quick read
How to read artofmanliness.com quickly
artofmanliness.com looks like lifestyle. Traffic signals point to roughly 2.3M monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React, WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
46/56 fields populated (82%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
The Art of Manliness is a men's lifestyle media brand and website founded by Brett McKay in 2008. It publishes articles, podcasts, and books covering practical skills, character development, relationships, and traditional manliness adapted for modern times. The site combines classical wisdom with actionable advice on everything from philosophy to home repair.
Business ModelMedia/Publishing (content monetization through ads, books, podcast sponsorships, and affiliate marketing)
Target AudienceMen aged 25-45 seeking self-improvement, practical life skills, and guidance on modern masculinity; typically middle-class, educated, and interested in personal growth, fitness, relationships, and traditional values
Classification
CategoryLifestyle
Sub-CategoryMen's Lifestyle
men's lifestyleself-improvementmasculinitypodcastpractical skillspersonal developmentrelationshipshome maintenance
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
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Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleEditorial/Classic
VibeTrustworthy, Nostalgic, Authoritative
UI Score7/100
Detected Logo TextAOM
IAB Taxonomy
IAB CategoryLifestyle
IAB Sub-CategoryMen's Lifestyle
Confidence95%
men's lifestyleself-improvementmasculinitypodcastpractical skillspersonal developmentrelationshipshome maintenance
Business Insights
Business Model
Media/Publishing (content monetization through ads, books, podcast sponsorships, and affiliate marketing) model detected
Trust Level
Low trust with 5/100 score
Audience
Men aged 25-45 seeking self-improvement, practical life skills, and guidance on modern masculinity; typically middle-class, educated, and interested in personal growth, fitness, relationships, and traditional values
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