Live website intelligence
Automattic – Making the web a better place
We are passionate about making the web a better place. 20 years of history: explore the Automattic timeline. WordPress.com Your blog or website has a (free!) home on the web. Your story, your way. Beeper Tower of Babel fragmented messaging woes you need a Beeper. Tumblr Where your interests connect you to your people, one post at…
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Updated 9h ago
Analyst read
Professional
#97.3K global rank5/100 trustTechnology & Computing
Detected stack
WordPress
Quick read
How to read automattic.com quickly
automattic.com looks like technology & computing. Traffic signals point to roughly 525.9K monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
46/56 fields populated (82%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Start here before opening deeper tabs
This overview turns the raw report into a fast read: what kind of site this is, how it appears to perform, and which detail modules are most worth opening next.
- Use the SEO card to judge structure quality.
- Use traffic and rank signals to estimate market weight.
- Use business and trust modules before outreach or partnership decisions.
SEO Overview
H1 Tags2
H2 Tags1
Internal Links10
External Links40
Images5
DNS & Infrastructure
DNS ProviderGoogle
Mail (MX)10 mx-dfw.automattic.com
10 mx-ams.automattic.com
NS Records4 records
TXT Records8 records
Traffic Stats
Monthly Visits525.9K
Bounce Rate48.00%
Avg Visit Duration0m 49.83s
Pages per Visit2.5
Top CountryUS
Global Rank#97.3K
Country Rank#66.4K
Domain Age21.7 years
Taxonomy
IAB CategoryTechnology & Computing
IAB Sub-CategoryWeb Services
Confidence98%
wordpressweb publishingcmsopen sourceblogginge-commercemessagingpodcastingenterprise softwaresaas
Technical Files
robots.txtFound
sitemap.xmlFound
AI Analysis
SummaryAutomattic is a technology company that builds and operates web publishing and communication platforms, most notably WordPress.com, WooCommerce, Tumblr, and other digital tools for creators, businesses, and developers.
Business ModelSaaS (Software as a Service) with freemium tiers, enterprise subscriptions, and marketplace revenue
Trust Score5/100
SentimentProfessional
Publisher / Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
Visual / Brand
Dominant Color#100100100
Color Palette
StorageR2
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
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