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beautynewsnyc.com

Beauty News NYC Official - The First Online Beauty Magazine - Home

At Beauty News NYC, beauty is a conversation, a distraction, an essential joy, a mirror, a lifestyle, and an evolution.In 2003, we became the first independent/non-corporate, digital beauty magazine in the United States to offer authentic coverage of the things we like or treasure, long before Vogue migrated online in 2010, and 17 years before the New York Times’ Wirecutter arrived. We have been cultivating an avid following ever since through our newsletter, website, and social media channels.We champion scrappy start-ups, entrepreneurial new products, clean beauty, fair trade, cult-favorite drugstore finds, high-end quality, the scientifically proven, the ingredient-conscious, and the unique. We innovated this space to laud them all.We are a group of multi-generational, multi-ethnic, multi-perspective writers based across the country (but predominantly in New York City and Los Angeles) who simply cover what we love and would recommend to friends and family. As a result, what we have to offer is genuine. Our bios are below.We know beauty is personal, multi-faceted, and in the eye of the writer who hopes to connect with you. In this era, human connection is an exalted ideal that we are happy to inspire.

Last refresh

Updated 16d ago

Analyst read

Professional

5/100 trustStyle & FashionStale snapshot

Detected stack

WordPress

Quick read

How to read beautynewsnyc.com quickly

beautynewsnyc.com looks like style & fashion. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include WordPress.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

38/56 fields populated (68%)

11 providers

Providers with missing fields

publisher: 3/5files: 2/3traffic: 0/10radar: 0/4ai: 6/7
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 5/5

All expected fields present

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 6/7

Missing: aiAnalysis.visualAnalysis

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Established in 2003, this is the first independent digital beauty magazine in the U.S., providing authentic coverage on products ranging from clean beauty and scientific skincare to high-end cosmetics and drugstore favorites.

Business ModelMedia
Target AudienceIngredient-conscious consumers, beauty enthusiasts, and supporters of independent and diverse perspectives in the New York City area and beyond.

Classification

CategoryStyle & Fashion
Sub-CategoryBeauty
BeautyMagazineSkincareClean BeautyProduct ReviewsNew York CityLifestyleEntrepreneurshipIndependent Media

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Google Ads Transparency

Is AdvertiserNot Advertising
Ad Count0
no_advertiser_idno_creative_results

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

IAB Taxonomy

IAB CategoryStyle & Fashion
IAB Sub-CategoryBeauty
Confidence98%
BeautyMagazineSkincareClean BeautyProduct ReviewsNew York CityLifestyleEntrepreneurshipIndependent Media

Business Insights

Business Model

Media model detected

Trust Level

Low trust with 5/100 score

Audience

Ingredient-conscious consumers, beauty enthusiasts, and supporters of independent and diverse perspectives in the New York City area and beyond.

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