Quick read
How to read blu.org quickly
blu.org looks like hobbies & interests. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
1 health alerts11 providers
Providers with missing fields
meta: 2/3ads: 3/5publisher: 2/5files: 2/3traffic: 0/10radar: 0/4ai: 6/7
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 2/3
Missing: description
seo: 5/5
All expected fields present
dns: 4/4
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Based on the domain name and typical usage, this is likely the online presence for the BLU (British Lions Underwater) diving club or a similar marine-focused organization.
Business ModelNon-Profit / Membership Club
Target AudienceScuba divers, underwater hockey players, and marine enthusiasts.
Classification
CategoryHobbies & Interests
Sub-CategoryWater Activities
scuba divingmarine conservationnon-profitoceanclub
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserNot Advertising
Ad Count0
no_advertiser_idno_creative_results
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
IAB Taxonomy
IAB CategoryHobbies & Interests
IAB Sub-CategoryWater Activities
Confidence65%
scuba divingmarine conservationnon-profitoceanclub
Business Insights
Business Model
Non-Profit / Membership Club model detected
Trust Level
Low trust with 5/100 score
Audience
Scuba divers, underwater hockey players, and marine enthusiasts.
Keep exploring
Keep exploring from this report
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
Browse Hobbies & Interests sites
Move from this site data report into the broader market cluster.
Use category pages when market context matters more than one domain.
Related topic
Browse Water Activities sites
Use the topic route when audience and editorial intent matter more than category.
Topic pages help you compare audience intent around the same domain.
Related technology
Browse Unknown websites
Pivot from one domain into a stack-based discovery path.
Technology pages help you compare implementation patterns across similar sites.
Alternatives
Open blu.org alternatives
Review similar domains ranked by category, audience, technology overlap, and match reasons.