Quick read
How to read bol.com quickly
bol.com looks like shopping & e-commerce. Traffic signals point to roughly 75.1M monthly visits. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
45/56 fields populated (80%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 9/10radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 9/10
Missing: trafficSources
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Traffic metrics tell you how visible the site likely is
Use rank, visits, geography, and engagement signals together. No single metric is enough, but the combination is useful for prioritization and market sizing.
- Compare global rank and monthly visits first.
- Use top countries and traffic mix to understand audience shape.
- Check domain age and dates before making durable assumptions.
Global Rank
#422
Top 1k
Country Rank
#11
Netherlands
Total Visits
75.07M
Monthly
Avg. Duration
00:04:39
Pages per Visit
5.87
Bounce Rate
38.46%
Domain Information
Domain Age
28.2 years
Rank Tier
Top 1k
Top Regions
1Netherlands#528
0.70%
2Belgium#56
0.26%
3United States#840
0.01%
4France#250
0.01%
5Germany#276
0.01%
Top Keywords
| # | Keyword | Volume | CPC |
|---|---|---|---|
| 1 | bol | 784.28K | $0.80 |
| 2 | bol.com | 115.03K | $0.00 |
| 3 | bol's | 37.72K | $0.80 |
| 4 | bol com | 24.14K | $0.65 |
| 5 | bo l | 44.52K | $0.80 |
Whois
Registrar
Nom-iq Ltd. dba COM LAUDE
Created At
Dec 19, 1997, 05:00 AM
Updated At
Nov 18, 2025, 11:09 PM
Expires At
Dec 18, 2026, 05:00 AM
Nameservers
NS-CLOUD-C1.GOOGLEDOMAINS.COMNS-CLOUD-C2.GOOGLEDOMAINS.COMNS-CLOUD-C3.GOOGLEDOMAINS.COMNS-CLOUD-C4.GOOGLEDOMAINS.COM
Status
client delete prohibitedclient transfer prohibitedclient update prohibited
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Shopping & E-commerce sites
Move from this single report into the broader market cluster.
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Use the topic route when audience and editorial intent matter more than category.
Browse Unknown websites
Pivot from one domain into a stack-based discovery path.
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