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Live website intelligence

btpm.org

Buffalo Toronto Public Media | Buffalo Toronto Public Media

BTPM is your local public media station, serving the communities of Western New York and Southern Ontario.

Last refresh

Updated 14d ago

Analyst read

Professional

5/100 trustNews and PoliticsStale snapshot

Detected stack

Unknown

Quick read

How to read btpm.org quickly

btpm.org looks like news and politics. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include Unknown.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

38/56 fields populated (68%)

11 providers

Providers with missing fields

publisher: 3/5files: 2/3traffic: 0/10radar: 0/4ai: 6/7
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 5/5

All expected fields present

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 6/7

Missing: aiAnalysis.visualAnalysis

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Buffalo Toronto Public Media (BTPM) operates as a dual-market public broadcasting station, providing PBS and NPR content alongside local programming to the Western New York and Southern Ontario regions.

Business ModelNon-Profit / Public Broadcasting
Target AudienceResidents of Western New York and Southern Ontario interested in news, arts, culture, and educational content.

Classification

CategoryNews and Politics
Sub-CategoryLocal News
Public MediaPBSNPRBuffaloTorontoSouthern OntarioWestern New YorkBroadcastingNon-profit

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Google Ads Transparency

Is AdvertiserActive Advertiser
Advertiser Names
Western New York Public Broadcasting Association
Advertiser IDs
AR04004145851977957377AR13878151695545925633
Ad Count2
has_advertiser_idhas_creative_results

Publisher Monetization

ads.txtFound

Ad Systems

btpm.orgtritondigital.comrubiconproject.comsmartyads.cominstreamatic.comappnexus.comtargetspot.comadswizz.comsmartadserver.comgoogle.com

Monetization Signals

has_ads_txthas_ad_systems

IAB Taxonomy

IAB CategoryNews and Politics
IAB Sub-CategoryLocal News
Confidence95%
Public MediaPBSNPRBuffaloTorontoSouthern OntarioWestern New YorkBroadcastingNon-profit

Business Insights

Business Model

Non-Profit / Public Broadcasting model detected

Trust Level

Low trust with 5/100 score

Audience

Residents of Western New York and Southern Ontario interested in news, arts, culture, and educational content.

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

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