Live website intelligence
Canterbury Rugby Clothing | Rugby Kit | Canterbury
Explore our rugby clothing and rugby kit essentials at Canterbury. Browse official British & Irish Lions & Ireland rugby shirts, today. Shop Online Now!
Last refresh
Updated 12d ago
Analyst read
Professional
10/100 trustSportsStale snapshot
Detected stack
Cloudflare
Quick read
How to read canterbury.com quickly
canterbury.com looks like sports. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 10/100.
What to do next
- The stack appears to include Cloudflare.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
42/56 fields populated (75%)
Providers with missing fields
traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 5/5
All expected fields present
files: 3/3
All expected fields present
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Canterbury is a leading rugby sportswear and equipment brand, specializing in official team kits, training gear, and fan merchandise. Founded in New Zealand, the brand is particularly known for its long-standing partnerships with major rugby teams including the British & Irish Lions and Ireland Rugby Football Union.
Business ModelE-commerce
Target AudienceRugby players, fans, and enthusiasts seeking authentic team merchandise and high-performance sportswear
Classification
CategorySports
Sub-CategoryRugby
rugbysportswearapparele-commercebritish & irish lionsireland rugbyteam kitathletic clothing
Trust & Risk
Trust Assessment
Trust Score10/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserActive Advertiser
Advertiser Names
PENTLAND BRANDS LIMITED
Advertiser IDs
AR11666107834319241217
Ad Count1
has_advertiser_idhas_creative_results
Publisher Monetization
ads.txtMissing
Direct Sellers0
Reseller Sellers0
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate Athletic
VibeProfessional, Sporty, Trustworthy
UI Score7/100
Detected Logo TextCCC (three overlapping C's forming the Canterbury logo)
IAB Taxonomy
IAB CategorySports
IAB Sub-CategoryRugby
Confidence95%
rugbysportswearapparele-commercebritish & irish lionsireland rugbyteam kitathletic clothing
Business Insights
Business Model
E-commerce model detected
Trust Level
Low trust with 10/100 score
Audience
Rugby players, fans, and enthusiasts seeking authentic team merchandise and high-performance sportswear
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Sports sites
Move from this single report into the broader market cluster.
Browse Rugby sites
Use the topic route when audience and editorial intent matter more than category.
Browse Cloudflare websites
Pivot from one domain into a stack-based discovery path.
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See all alternatives
View all 6 alternatives and competitors to canterbury.com.
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