Skip to main content
Screenshot of care.com

Live website intelligence

care.com

Care.com: Find Child Care, Babysitters, Senior Care, Pet Care and Housekeeping

Get the help you need for your children, pets, elderly parents, home and lifestyle. Making it easier to find better care for your whole family.

Last refresh

Updated 25d ago

Analyst read

Professional

5/100 trustFamily & ParentingStale snapshot

Detected stack

Unknown

Quick read

How to read care.com quickly

care.com looks like family & parenting. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include Unknown.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Care.com is an online marketplace platform that connects families with local caregivers for various needs including child care, senior care, pet care, and housekeeping services. The platform operates as a two-sided marketplace matching service providers with families seeking care.

Business ModelMarketplace/Platform
Target AudienceFamilies (parents, adult children of seniors, pet owners) seeking local caregiving services; caregivers seeking employment opportunities

Classification

CategoryFamily & Parenting
Sub-CategoryCaregiving
child caresenior carepet carehousekeepingcaregiver marketplacefamily serviceslocal servicesbabysittingelder care

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

care.comgoogle.com

Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleWarm, approachable corporate
VibeTrustworthy, Family-friendly, Caring
UI Score8/100
Detected Logo TextCare.com

IAB Taxonomy

IAB CategoryFamily & Parenting
IAB Sub-CategoryCaregiving
Confidence95%
child caresenior carepet carehousekeepingcaregiver marketplacefamily serviceslocal servicesbabysittingelder care

Business Insights

Business Model

Marketplace/Platform model detected

Trust Level

Low trust with 5/100 score

Audience

Families (parents, adult children of seniors, pet owners) seeking local caregiving services; caregivers seeking employment opportunities

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.