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Live website intelligence

cargurus.co.uk

Car shop confidently | Complete pricing and car details | CarGurus.co.uk

Thousands of cars. Unbiased dealership reviews. Search by deal rating. Use CarGurus to find the best used car deals.

Last refresh

Updated 25d ago

Analyst read

Professional

5/100 trustAutomotiveStale snapshot

Detected stack

React

Quick read

How to read cargurus.co.uk quickly

cargurus.co.uk looks like automotive. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include React.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

CarGurus is an online automotive marketplace connecting buyers with dealerships and private sellers for used car transactions. The platform provides price analysis tools, unbiased dealership reviews, and deal ratings to help consumers make informed purchasing decisions.

Business ModelMarketplace/Aggregator (Two-sided platform connecting car buyers with sellers/dealerships, revenue through lead generation and advertising)
Target AudienceUK consumers looking to buy or sell used cars, ranging from budget-conscious buyers seeking deals to sellers wanting fair market value

Classification

CategoryAutomotive
Sub-CategoryVehicle Shopping/Classifieds
used carscar marketplaceautomotive classifiedscar searchdealership reviewsvehicle pricingcar buyingcar selling

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

cargurus.comaps.amazon.comconversantmedia.comrubiconproject.comfacebook.comgoogle.comindexexchange.comopenx.compubmatic.comtriplelift.comappnexus.comyahoo.cominmobi.comsovrn.comlijit.comthemediagrid.commobilefuse.comblockthrough.comtrustedstack.comsmartadserver.comamxrtb.comvideo.unrulymedia.com

Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleCorporate
VibeTrustworthy
UI Score8/100
Detected Logo TextCarGurus

IAB Taxonomy

IAB CategoryAutomotive
IAB Sub-CategoryVehicle Shopping/Classifieds
Confidence98%
used carscar marketplaceautomotive classifiedscar searchdealership reviewsvehicle pricingcar buyingcar selling

Business Insights

Business Model

Marketplace/Aggregator (Two-sided platform connecting car buyers with sellers/dealerships, revenue through lead generation and advertising) model detected

Trust Level

Low trust with 5/100 score

Audience

UK consumers looking to buy or sell used cars, ranging from budget-conscious buyers seeking deals to sellers wanting fair market value

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.