Quick read
How to read dfinery.io quickly
dfinery.io looks like technology & computing. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 35/100.
What to do next
- The stack appears to include React, WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
26/62 fields populated (42%)
1 health alerts11 providers
Providers with missing fields
dns: 3/4ads: 0/5publisher: 2/5files: 2/3traffic: 0/16whois: 0/6radar: 0/4
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Dfinery is an AI-powered CRM platform that automates marketing analytics, audience segmentation, and campaign execution. The platform features AI agents (Claire the analyst and Ian the executor) that connect analysis to action, claiming to improve ROAS by 1000% and reduce analysis time by 10x.
Business ModelSaaS
Target AudienceE-commerce businesses, CRM marketers, and performance marketing teams seeking to maximize revenue efficiency through AI-driven automation
Classification
CategoryTechnology & Computing
Sub-CategorySoftware
CRMAIMarketing AutomationAnalyticsROASSaaSKorean StartupMarTech
Trust & Risk
Trust Assessment
Trust Score35/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleMinimalist
VibeInnovative
UI Score8/100
Detected Logo TextDFINERY
IAB Taxonomy
IAB CategoryTechnology & Computing
IAB Sub-CategorySoftware
Confidence92%
CRMAIMarketing AutomationAnalyticsROASSaaSKorean StartupMarTech
Business Insights
Business Model
SaaS model detected
Trust Level
Low trust with 35/100 score
Audience
E-commerce businesses, CRM marketers, and performance marketing teams seeking to maximize revenue efficiency through AI-driven automation
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