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Screenshot of divan.ru

Live website intelligence

divan.ru

Мебельный магазин в Москве, купить мебель от производителя - интернет-магазин мебели для дома

⚡ Мебель начинается с дивана! Большой ассортимент товаров в каталоге официального интернет-магазина Диван.ру. Гарантия от производителя до 5 лет. Купить с доставкой и сборкой в Москве. Продажа диванов и другой мебели в рассрочку или кредит без переплаты. 🔥 Следите за скидками!

Last refresh

Updated 12d ago

Analyst read

Professional

12/100 trustHome & GardenStale snapshot

Detected stack

React

Quick read

How to read divan.ru quickly

divan.ru looks like home & garden. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 12/100.

What to do next

  • The stack appears to include React.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

28/56 fields populated (50%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10whois: 0/6radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 0/6

Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status, domainAgeYears

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Divan.ru is a Russian furniture e-commerce platform and manufacturer selling home furniture directly to consumers, with physical showrooms and online catalog. Specializes in sofas, dining sets, wardrobes, children's furniture, and home decor with emphasis on design-forward, colorful aesthetic.

Business ModelE-commerce (D2C Manufacturer)
Target AudienceMiddle to upper-middle class homeowners and renters in Russia seeking modern, stylish furniture with design consultation services, financing options, and professional delivery/assembly

Classification

CategoryHome & Garden
Sub-CategoryFurniture
furnituree-commercehome decorinterior designretailrussiamoscowsofasmanufacturer direct

Trust & Risk

Trust Assessment

Trust Score12/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

AI Visual Analysis

Design StyleEditorial/Playful Modern
VibeWarm, Inviting, Design-conscious, Lifestyle-oriented
UI Score8/100
Detected Logo Textdivan.ru

IAB Taxonomy

IAB CategoryHome & Garden
IAB Sub-CategoryFurniture
Confidence97%
furnituree-commercehome decorinterior designretailrussiamoscowsofasmanufacturer direct

Business Insights

Business Model

E-commerce (D2C Manufacturer) model detected

Trust Level

Low trust with 12/100 score

Audience

Middle to upper-middle class homeowners and renters in Russia seeking modern, stylish furniture with design consultation services, financing options, and professional delivery/assembly

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.