Quick read
How to read donjoystore.com quickly
donjoystore.com looks like health & fitness. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
33/56 fields populated (59%)
1 health alerts11 providers
Providers with missing fields
ads: 0/5publisher: 2/5files: 2/3traffic: 0/10radar: 0/4
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
DonJoy Store is an e-commerce retailer specializing in sports bracing and therapy products, offering knee braces, supports, and orthopedic solutions for athletes and active individuals. The company operates under the Enovis medical technology umbrella with multiple brand lines including Aircast, DonJoy Performance, and DonJoy Advantage.
Business ModelE-commerce
Target AudienceAthletes, sports enthusiasts, individuals recovering from injuries, physical therapy patients, and active consumers seeking orthopedic support products
Classification
CategoryHealth & Fitness
Sub-CategorySports Medicine
sports bracesknee bracesorthopedic productsathletic therapyinjury preventionrehabilitationmedical devicese-commerce
Trust & Risk
Trust Assessment
Trust Score15/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate Athletic
VibeProfessional, Trustworthy, Performance-oriented
UI Score7/100
Detected Logo TextDONJOY
IAB Taxonomy
IAB CategoryHealth & Fitness
IAB Sub-CategorySports Medicine
Confidence92%
sports bracesknee bracesorthopedic productsathletic therapyinjury preventionrehabilitationmedical devicese-commerce
Business Insights
Business Model
E-commerce model detected
Trust Level
Low trust with 15/100 score
Audience
Athletes, sports enthusiasts, individuals recovering from injuries, physical therapy patients, and active consumers seeking orthopedic support products
Keep exploring
Keep exploring from this report
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
Browse Health & Fitness sites
Move from this site data report into the broader market cluster.
Use category pages when market context matters more than one domain.
Related topic
Browse Sports Medicine sites
Use the topic route when audience and editorial intent matter more than category.
Topic pages help you compare audience intent around the same domain.
Related technology
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
Technology pages help you compare implementation patterns across similar sites.
Alternatives
Open donjoystore.com alternatives
Review similar domains ranked by category, audience, technology overlap, and match reasons.