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Live website intelligence

em.com.br

Estado de Minas: notícias e análises de MG, Brasil e do mundo

Acompanhe as últimas notícias e fique bem informado sobre tudo o que acontece em Minas Gerais, Brasil e no mundo.

Last refresh

Updated 11d ago

Analyst read

Professional

5/100 trustNews & MediaStale snapshot

Detected stack

WordPressCloudflare

Quick read

How to read em.com.br quickly

em.com.br looks like news & media. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include WordPress, Cloudflare.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

33/56 fields populated (59%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10whois: 5/6radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 5/6

Missing: whois.registrar

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Estado de Minas is a major Brazilian regional newspaper based in Belo Horizonte, Minas Gerais. It provides comprehensive news coverage including local, national, and international news, politics, economy, culture, and sports. The digital platform serves as the online extension of the traditional print newspaper.

Business ModelMedia/Publishing (Advertising + Subscription)
Target AudienceResidents of Minas Gerais state, particularly Belo Horizonte metropolitan area; educated Portuguese-speaking adults interested in regional, national and international news; professionals and decision-makers aged 25-65

Classification

CategoryNews & Media
Sub-CategoryNewspapers
newsnewspaperbrazilminas-geraisjournalismpoliticslocal-newswordpress

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

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Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleEditorial
VibeTrustworthy, Authoritative, Traditional
UI Score7/100
Detected Logo TextESTADO DE MINAS

IAB Taxonomy

IAB CategoryNews & Media
IAB Sub-CategoryNewspapers
Confidence98%
newsnewspaperbrazilminas-geraisjournalismpoliticslocal-newswordpress

Business Insights

Business Model

Media/Publishing (Advertising + Subscription) model detected

Trust Level

Low trust with 5/100 score

Audience

Residents of Minas Gerais state, particularly Belo Horizonte metropolitan area; educated Portuguese-speaking adults interested in regional, national and international news; professionals and decision-makers aged 25-65

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