Live website intelligence
ESPN Australia - Serving sports fans. Anytime. Anywhere.
Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for AFL, NRL, Rugby, Cricket, Football and more.
Last refresh
Updated 41d ago
Analyst read
Professional
5/100 trustSportsStale snapshot
Detected stack
React
Quick read
How to read espn.com.au quickly
espn.com.au looks like sports. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
28/56 fields populated (50%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10whois: 0/6radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 0/6
Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status, domainAgeYears
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
ESPN Australia is the Australian regional arm of ESPN, a global sports media company providing comprehensive sports news coverage, live scores, highlights, commentary, and analysis for major sports including AFL, NRL, Rugby, Cricket, NBA, and international football. The site serves as a digital sports journalism platform with both free and subscription-based content through ESPN+.
Business ModelMedia / Digital Publishing (Freemium with Subscription)
Target AudienceSports enthusiasts and fans in Australia and globally, particularly those interested in both Australian domestic sports (AFL, NRL, cricket) and international sports (NBA, NFL, European football)
Classification
CategorySports
Sub-CategorySports News
sportsnewsbasketballNBAAFLNRLcricketrugbyfootballmediastreamingAustralia
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
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Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleEditorial / News Media
VibeProfessional, Dynamic, Trustworthy
UI Score8/100
Detected Logo TextESPN
IAB Taxonomy
IAB CategorySports
IAB Sub-CategorySports News
Confidence99%
sportsnewsbasketballNBAAFLNRLcricketrugbyfootballmediastreamingAustralia
Business Insights
Business Model
Media / Digital Publishing (Freemium with Subscription) model detected
Trust Level
Low trust with 5/100 score
Audience
Sports enthusiasts and fans in Australia and globally, particularly those interested in both Australian domestic sports (AFL, NRL, cricket) and international sports (NBA, NFL, European football)
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