Quick read
How to read excite.co.jp quickly
excite.co.jp looks like news & weather. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
28/56 fields populated (50%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10whois: 0/6radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 0/6
Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status, domainAgeYears
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Excite Japan is a major web portal offering news aggregation, blogs, fortune-telling, entertainment content, and internet services including affordable ISP offerings. It serves as a content hub covering domestic/international news, sports, entertainment, and lifestyle topics.
Business ModelMedia/Portal - Advertising-supported content platform with additional ISP and subscription services
Target AudienceJapanese general internet users seeking convenient access to news, entertainment, lifestyle content, and affordable internet services
Classification
CategoryNews & Weather
Sub-CategoryNews
portalnewsentertainmentjapaneseweb-searchblogfortune-tellingcelebrity
Trust & Risk
Trust Assessment
Trust Score15/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
excite.co.jp152media.info33across.comacd.op.hicloud.comaceex.ioad-generation.jpad-stir.comad.caprofitx.adtdp.comadagio.ioadbility-media.comadcolony.comadelement.comadform.comadgebra.co.inadingo.jpadipolo.comadipolosolutions.comadlive.ioadm.shinobi.jpadmagnetix.ioadmanmedia.comadmatic.com.tradmedia.comadmixer.co.kradmixer.comadmixer.netadmixplay.comadn.caprofitx.comadpone.comadpushup.comadswizz.comadtdp.comadtech.comadtelligent.comadtonos.comadtrue.comadvangelists.comadvertising.comadvibe.mediaadview.comadvlion.comadwmg.comadx-dra.op.hicloud.comadx-dre.op.hicloud.comadx-drru.op.hicloud.comadyoulike.comaerserv.comaja.visionalgorix.coamazon.com
Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleTraditional Portal/Editorial
VibeEstablished, Information-dense, Functional
UI Score6/100
Detected Logo Textexcite.
IAB Taxonomy
IAB CategoryNews & Weather
IAB Sub-CategoryNews
Confidence92%
portalnewsentertainmentjapaneseweb-searchblogfortune-tellingcelebrity
Business Insights
Business Model
Media/Portal - Advertising-supported content platform with additional ISP and subscription services model detected
Trust Level
Low trust with 15/100 score
Audience
Japanese general internet users seeking convenient access to news, entertainment, lifestyle content, and affordable internet services
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse News & Weather sites
Move from this single report into the broader market cluster.
Browse News sites
Use the topic route when audience and editorial intent matter more than category.
Browse Unknown websites
Pivot from one domain into a stack-based discovery path.
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