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Screenshot of gambling.com

Live website intelligence

gambling.com

Your Trusted Global Source For Online Gambling | Gambling.com

Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and products available online.

Last refresh

Updated 7d ago

Analyst read

Professional

35/100 trustGamingStale snapshot

Detected stack

WordPressShopifyCloudflare

Quick read

How to read gambling.com quickly

gambling.com looks like gaming. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 35/100.

What to do next

  • The stack appears to include WordPress, Shopify.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Gambling.com is an affiliate marketing platform that reviews and compares online gambling services including casinos, sports betting, poker, and bingo sites. The company generates revenue through referral partnerships with regulated gambling operators while providing users with reviews, bonuses, and educational content.

Business ModelAffiliate/Aggregator
Target AudienceAdults 18+ interested in online gambling, sports betting, and casino games; primarily English-speaking users in regulated gambling markets seeking trustworthy operator comparisons and bonus offers

Classification

CategoryGaming
Sub-CategoryGambling
online gamblingcasino reviewsbetting sitesgambling newscasino gamessports bettingaffiliate marketinggambling comparison

Trust & Risk

Trust Assessment

Trust Score35/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

AI Visual Analysis

Design StyleCorporate Playful
VibeTrustworthy
UI Score7/100
Detected Logo Textgambling.com

IAB Taxonomy

IAB CategoryGaming
IAB Sub-CategoryGambling
Confidence98%
online gamblingcasino reviewsbetting sitesgambling newscasino gamessports bettingaffiliate marketinggambling comparison

Business Insights

Business Model

Affiliate/Aggregator model detected

Trust Level

Low trust with 35/100 score

Audience

Adults 18+ interested in online gambling, sports betting, and casino games; primarily English-speaking users in regulated gambling markets seeking trustworthy operator comparisons and bonus offers

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.