Live website intelligence
Join the World Family Tree - Geni.com
Create your family tree and invite relatives to share. Search 280 million profiles and discover new ancestors. Share photos, videos and more at Geni.com.
Last refresh
Updated 4d ago
Analyst read
Professional
Detected stack
Quick read
How to read geni.com quickly
geni.com looks like family & parenting. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Geni is a genealogy platform enabling users to build family trees, connect with relatives, and research ancestors through a collaborative world family tree. Acquired by MyHeritage, it combines social networking with historical research tools.
Classification
Trust & Risk
Trust Assessment
Publisher Monetization
Monetization Signals
AI Visual Analysis
IAB Taxonomy
Business Insights
Business Model
Freemium SaaS with premium subscriptions, DNA test integration, and historical records access model detected
Trust Level
Low trust with 15/100 score
Audience
Individuals researching family history, genealogy enthusiasts, people seeking to connect with relatives, and those interested in DNA-based ancestry exploration
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Keep exploring from this report
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