Live site data
GreenSky | Get There Faster
The GreenSky Loan Program offers access to a fast, frictionless home improvement loan process. It enables contractors to offer a range of financing options for Customers, helping them achieve their ideal home improvements.
Last refresh
Updated 2d ago
Analyst read
Professional
69/100 trustFinance
Detected stack
WordPress
Quick read
How to read greensky.com quickly
greensky.com looks like finance. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 69/100.
What to do next
- The stack appears to include WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
33/62 fields populated (53%)
1 health alerts11 providers
Providers with missing fields
ads: 0/5publisher: 2/5files: 2/3traffic: 0/16radar: 0/4
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
GreenSky provides point-of-sale financing solutions connecting contractors/merchants with consumers seeking home improvement loans, enabling merchants to offer financing options at the point of sale.
Business ModelFintech Marketplace/Lending Platform (B2B2C)
Target AudienceHome improvement contractors, merchants in home services, and consumers seeking financing for home renovations
Classification
CategoryFinance
Sub-CategoryPersonal Finance
fintechhome improvement loanspoint-of-sale financingmerchant servicesconsumer lendingBNPL
Trust & Risk
Trust Assessment
Trust Score69/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleCorporate Minimalist
VibeTrustworthy, Approachable, Professional
UI Score7/100
Detected Logo TextGreenSky
IAB Taxonomy
IAB CategoryFinance
IAB Sub-CategoryPersonal Finance
Confidence92%
fintechhome improvement loanspoint-of-sale financingmerchant servicesconsumer lendingBNPL
Business Insights
Business Model
Fintech Marketplace/Lending Platform (B2B2C) model detected
Trust Level
Medium trust with 69/100 score
Audience
Home improvement contractors, merchants in home services, and consumers seeking financing for home renovations
Keep exploring
Keep exploring from this report
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
Browse Finance sites
Move from this site data report into the broader market cluster.
Use category pages when market context matters more than one domain.
Related topic
Browse Personal Finance sites
Use the topic route when audience and editorial intent matter more than category.
Topic pages help you compare audience intent around the same domain.
Related technology
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
Technology pages help you compare implementation patterns across similar sites.
Alternatives
Open greensky.com alternatives
Review similar domains ranked by category, audience, technology overlap, and match reasons.