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Home | Guinness World Records
The Guinness World Records official site with ultimate record-breaking facts & achievements. Do you want to set a world record? Are you Officially Amazing?
Last refresh
Updated 1d ago
Analyst read
Professional
5/100 trustArts & Entertainment
Detected stack
Shopify
Quick read
How to read guinnessworldrecords.com quickly
guinnessworldrecords.com looks like arts & entertainment. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include Shopify.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Guinness World Records is the global authority on record-breaking achievements, operating as a media and entertainment company that documents extraordinary human feats and natural phenomena. They publish annual reference books, maintain an online database, certify records through an application process, and are expanding into live entertainment venues.
Business ModelMedia & Publishing with E-commerce and Events
Target AudienceGeneral public, families, children, educators, media professionals, brands seeking publicity through record attempts, and entertainment seekers
Classification
CategoryArts & Entertainment
Sub-CategoryEntertainment Industry
world recordsentertainmentmediapublishingachievementsfactstriviaevents
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
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Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleCorporate with Playful Elements
VibeTrustworthy, Fun, Authoritative
UI Score8/100
Detected Logo TextGUINNESS WORLD RECORDS
IAB Taxonomy
IAB CategoryArts & Entertainment
IAB Sub-CategoryEntertainment Industry
Confidence95%
world recordsentertainmentmediapublishingachievementsfactstriviaevents
Business Insights
Business Model
Media & Publishing with E-commerce and Events model detected
Trust Level
Low trust with 5/100 score
Audience
General public, families, children, educators, media professionals, brands seeking publicity through record attempts, and entertainment seekers
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Arts & Entertainment sites
Move from this single report into the broader market cluster.
Browse Entertainment Industry sites
Use the topic route when audience and editorial intent matter more than category.
Browse Shopify websites
Pivot from one domain into a stack-based discovery path.
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