Live website intelligence
Hay House Publishing - Books, Card Decks, Audiobooks, E-books, Live and Virtual Author Events
Hay House publishes self help, inspirational and transformational books and products. Louise L Hay, author of bestsellers Heal Your Body and You Can Heal Your Life, founded Hay House in 1984.
Last refresh
Updated 1d ago
Analyst read
Professional
5/100 trustBooks & Literature
Detected stack
Unknown
Quick read
How to read hayhouse.com quickly
hayhouse.com looks like books & literature. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Hay House is a leading publisher of self-help, inspirational, and transformational books, audiobooks, card decks, and related products. Founded by Louise L. Hay in 1984, the company offers a wide range of content focused on emotional well-being, spiritual growth, and personal development, including live and virtual author events and online courses.
Business ModelE-commerce
Target AudienceIndividuals seeking personal growth, emotional healing, spiritual development, and self-improvement; primarily adults interested in wellness, mindfulness, and alternative health approaches
Classification
CategoryBooks & Literature
Sub-CategoryPublishing
self-helpspiritualwellnessmeditationpersonal-developmentbookspublishingonline-coursesmindfulnessinspirational
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleEditorial
VibeTrustworthy
UI Score7/100
Detected Logo TextHAY HOUSE
IAB Taxonomy
IAB CategoryBooks & Literature
IAB Sub-CategoryPublishing
Confidence95%
self-helpspiritualwellnessmeditationpersonal-developmentbookspublishingonline-coursesmindfulnessinspirational
Business Insights
Business Model
E-commerce model detected
Trust Level
Low trust with 5/100 score
Audience
Individuals seeking personal growth, emotional healing, spiritual development, and self-improvement; primarily adults interested in wellness, mindfulness, and alternative health approaches
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