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Live website intelligence

hema.nl

HEMA.nl - Met liefde gemaakt - Echt HEMA

Met liefde gemaakt voor jou én de wereld. Gratis thuisbezorgd vanaf €30 ✓ Afhalen in 550+ HEMA winkels ✓ Verrassend lage prijzen ✓ Echt HEMA.

Last refresh

Updated 2d ago

Analyst read

Professional

15/100 trustShopping

Detected stack

React

Quick read

How to read hema.nl quickly

hema.nl looks like shopping. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.

What to do next

  • The stack appears to include React.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

33/56 fields populated (59%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10whois: 5/6radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 5/6

Missing: whois.expiresAt

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

HEMA is a iconic Dutch retail chain offering a wide range of affordable products including clothing, home goods, food, and stationery. Founded in 1926, it operates both physical stores (550+) and online with a strong brand identity centered on 'made with love' and accessible pricing.

Business ModelE-commerce
Target AudienceBudget-conscious families, general Dutch consumers seeking affordable everyday products with a touch of Dutch design heritage

Classification

CategoryShopping
Sub-CategoryRetail
dutch-retailergeneral-merchandiselow-costfamily-friendlyomnichannelcookie-consentecommerce

Trust & Risk

Trust Assessment

Trust Score15/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

google.com

Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleBold & Playful
VibeCheerful, Accessible, Trustworthy
UI Score7/100
Detected Logo TextHEMA

IAB Taxonomy

IAB CategoryShopping
IAB Sub-CategoryRetail
Confidence95%
dutch-retailergeneral-merchandiselow-costfamily-friendlyomnichannelcookie-consentecommerce

Business Insights

Business Model

E-commerce model detected

Trust Level

Low trust with 15/100 score

Audience

Budget-conscious families, general Dutch consumers seeking affordable everyday products with a touch of Dutch design heritage

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.