Live website intelligence
MailPoet, an email marketing plugin for WordPress
An email marketing plugin for WordPress trusted by 600,000+ websites. Send newsletters, post notifications and automate your marketing for WooCommerce.
Last refresh
Updated 59d ago
Analyst read
Professional
5/100 trustTechnology & ComputingStale snapshot
Detected stack
WordPress
Quick read
How to read mailpoet.com quickly
mailpoet.com looks like technology & computing. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
MailPoet is an email marketing plugin specifically designed for WordPress websites, enabling users to send newsletters, post notifications, and automate marketing campaigns including WooCommerce integration. It serves over 600,000 websites.
Business ModelSaaS (Freemium plugin with premium features)
Target AudienceWordPress website owners, bloggers, small to medium businesses, WooCommerce store operators, and content creators looking for integrated email marketing solutions without leaving their WordPress dashboard
Classification
CategoryTechnology & Computing
Sub-CategorySoftware
email marketingwordpress pluginnewsletterwoocommerceautomationsaasnewslettersemail automation
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StylePlayful
VibeFriendly, Approachable, Creative
UI Score8/100
Detected Logo TextMailPoet
IAB Taxonomy
IAB CategoryTechnology & Computing
IAB Sub-CategorySoftware
Confidence95%
email marketingwordpress pluginnewsletterwoocommerceautomationsaasnewslettersemail automation
Business Insights
Business Model
SaaS (Freemium plugin with premium features) model detected
Trust Level
Low trust with 5/100 score
Audience
WordPress website owners, bloggers, small to medium businesses, WooCommerce store operators, and content creators looking for integrated email marketing solutions without leaving their WordPress dashboard
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Technology & Computing sites
Move from this single report into the broader market cluster.
Browse Software sites
Use the topic route when audience and editorial intent matter more than category.
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
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See all alternatives
View all 6 alternatives and competitors to mailpoet.com.
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