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Screenshot of marthastewart.com

Live website intelligence

marthastewart.com

Martha Stewart | Recipes, DIY, Home Decor & Crafts

From tried-and-true recipes and DIY crafts to home decor tips and holiday party planning, let Martha Stewart inspire you every day.

Last refresh

Updated 59d ago

Analyst read

Professional

5/100 trustHome & GardenStale snapshot

Detected stack

Cloudflare

Quick read

How to read marthastewart.com quickly

marthastewart.com looks like home & garden. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include Cloudflare.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Martha Stewart is a premier lifestyle media brand offering expert content across food, home, gardening, entertaining, and crafts. The website serves as a digital destination for aspirational yet accessible lifestyle inspiration, recipes, and how-to guides.

Business ModelMedia/Publishing
Target AudiencePrimarily women aged 25-65 interested in home entertaining, cooking, DIY projects, gardening, and elegant lifestyle content; includes both hobbyists and serious enthusiasts seeking expert guidance

Classification

CategoryHome & Garden
Sub-CategoryEntertaining
lifestylerecipescookingDIYhome-decorgardeningcraftsentertainingholidaysweddings

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

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Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleEditorial
VibeTrustworthy
UI Score8/100
Detected Logo Textmartha stewart

IAB Taxonomy

IAB CategoryHome & Garden
IAB Sub-CategoryEntertaining
Confidence95%
lifestylerecipescookingDIYhome-decorgardeningcraftsentertainingholidaysweddings

Business Insights

Business Model

Media/Publishing model detected

Trust Level

Low trust with 5/100 score

Audience

Primarily women aged 25-65 interested in home entertaining, cooking, DIY projects, gardening, and elegant lifestyle content; includes both hobbyists and serious enthusiasts seeking expert guidance

Keep exploring

Keep exploring from this report

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