Quick read
How to read msn.com quickly
msn.com looks like news & media. Traffic signals point to roughly 507.8M monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
50/56 fields populated (89%)
Providers with missing fields
publisher: 3/5files: 2/3traffic: 9/10radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 9/10
Missing: trafficSources
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
MSN is a web portal and related collection of Internet services and apps for Windows and mobile devices, originally launched by Microsoft in 1995. It provides news, entertainment, sports, money, weather, and search functionality, aggregating content from various sources.
Business ModelMedia / Content Aggregation / Advertising
Target AudienceGeneral internet users seeking news, information, and web services; primarily Windows ecosystem users
Classification
CategoryNews & Media
Sub-CategoryPortal Sites
portalnewssearchmicrosoftcontent-aggregationweb-portal
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserActive Advertiser
Advertiser Names
FIORANZO LLC LEONARDO D'AMELIO ARAUNA SOLE MBREDUARDO FRANCISCO HERNANDEZ MIERFERNANDO JORGE DA CONCEI\u00c7\u00c3O MADUREIRA FILIPECronin Committee
Advertiser IDs
AR12580607492347658241AR10503135797002108929AR13663632321222279169AR16398497466149765121
Ad Count4
has_advertiser_idhas_creative_results
Publisher Monetization
ads.txtFound
Ad Systems
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Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleMinimalist
VibeClean, Professional, Trustworthy
UI Score7/100
Detected Logo Textmsn
IAB Taxonomy
IAB CategoryNews & Media
IAB Sub-CategoryPortal Sites
Confidence95%
portalnewssearchmicrosoftcontent-aggregationweb-portal
Business Insights
Business Model
Media / Content Aggregation / Advertising model detected
Trust Level
Low trust with 5/100 score
Audience
General internet users seeking news, information, and web services; primarily Windows ecosystem users
Keep exploring
Keep exploring from this report
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