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Live website intelligence

noom.com

Noom: Go Micro for Big Results.

Award-winning, psychology based weight loss and high-quality GLP-1 meds all in one place. Sign up for Noom today.

Last refresh

Updated 45d ago

Analyst read

Professional

15/100 trustHealth & FitnessStale snapshot

Detected stack

WordPressCloudflare

Quick read

How to read noom.com quickly

noom.com looks like health & fitness. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.

What to do next

  • The stack appears to include WordPress, Cloudflare.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Noom is a digital health company offering psychology-based weight loss programs and telehealth services for prescription weight-loss medications (GLP-1s). Combines behavioral science with medical interventions through mobile app.

Business ModelSubscription SaaS + Telehealth/Medical Services
Target AudienceAdults seeking sustainable weight loss, particularly those interested in both behavioral coaching and/or prescription medication options

Classification

CategoryHealth & Fitness
Sub-CategoryWeight Loss
weight losshealth appGLP-1medicationpsychologywellnesstelehealthdigital health

Trust & Risk

Trust Assessment

Trust Score15/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

AI Visual Analysis

Design StyleEditorial/Modern Corporate
VibeTrustworthy, Polished, Celebrity-Endorsed, Health-Focused
UI Score8/100
Detected Logo TextNOOM

IAB Taxonomy

IAB CategoryHealth & Fitness
IAB Sub-CategoryWeight Loss
Confidence95%
weight losshealth appGLP-1medicationpsychologywellnesstelehealthdigital health

Business Insights

Business Model

Subscription SaaS + Telehealth/Medical Services model detected

Trust Level

Low trust with 15/100 score

Audience

Adults seeking sustainable weight loss, particularly those interested in both behavioral coaching and/or prescription medication options

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

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