Live website intelligence
Optum - All Your Health Needs, All in One Place
Optum is committed to making healthcare work better, leading the way to better experiences, better health and lower costs for you.
Last refresh
Updated 44d ago
Analyst read
Professional
5/100 trustHealth & FitnessStale snapshot
Detected stack
React
Quick read
How to read optum.com quickly
optum.com looks like health & fitness. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Optum is a health services and innovation company that provides healthcare services, pharmacy care services, and health financial services. It is part of UnitedHealth Group and focuses on improving healthcare outcomes while reducing costs through technology, data analytics, and care delivery.
Business ModelHealthcare Services & B2B/B2C Health Solutions
Target AudienceIndividuals seeking health services, employers, health plans, government programs, and healthcare providers
Classification
CategoryHealth & Fitness
Sub-CategoryHealthcare Services
healthcarehealth insurancemedical serviceswellnesscorporate healthunitedhealth group
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate Minimalist
VibeTrustworthy, Professional, Clean
UI Score7/100
Detected Logo TextOptum
IAB Taxonomy
IAB CategoryHealth & Fitness
IAB Sub-CategoryHealthcare Services
Confidence95%
healthcarehealth insurancemedical serviceswellnesscorporate healthunitedhealth group
Business Insights
Business Model
Healthcare Services & B2B/B2C Health Solutions model detected
Trust Level
Low trust with 5/100 score
Audience
Individuals seeking health services, employers, health plans, government programs, and healthcare providers
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Health & Fitness sites
Move from this single report into the broader market cluster.
Browse Healthcare Services sites
Use the topic route when audience and editorial intent matter more than category.
Browse React websites
Pivot from one domain into a stack-based discovery path.
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See all alternatives
View all 6 alternatives and competitors to optum.com.
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