Skip to main content
Screenshot of rightmove.co.uk

Live website intelligence

rightmove.co.uk

Rightmove - UK's number one property website for properties for sale and to rent

UK

Last refresh

Updated 17d ago

Analyst read

Professional

5/100 trustReal EstateStale snapshot

Detected stack

ReactWordPressCloudflare

Quick read

How to read rightmove.co.uk quickly

rightmove.co.uk looks like real estate. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include React, WordPress.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Rightmove is the UK's largest online property portal, connecting buyers, sellers, landlords, and tenants with residential and commercial properties. The platform aggregates property listings from estate agents across the UK.

Business ModelMarketplace/Advertising (agents pay to list properties; free for consumers to search)
Target AudienceUK residents looking to buy, sell, or rent residential and commercial properties; estate agents and property developers

Classification

CategoryReal Estate
Sub-CategoryProperty Listings
propertyreal estatehomes for salerental propertiesUK housingproperty searchestate agents

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

rightmove.co.ukpublift.comgoogle.compubmatic.comindexexchange.comopenx.comrubiconproject.comtriplelift.comsovrn.comlijit.comonetag.comsharethrough.comthemediagrid.commedia.netimprovedigital.comvideo.unrulymedia.comdurationmedia.netsmartadserver.comnobid.iogumgum.comrhythmone.comamxrtb.comrisecodes.comrichaudience.comappnexus.comadagio.ioblockthrough.cominsticator.com152media.infoaps.amazon.comcontextweb.comsmaato.comsonobi.comad-generation.jpdistrictm.ioyieldmo.comadmanmedia.comundertone.comemxdgt.combeachfront.commintegral.comstart.iovisiblemeasures.commediago.ioadyoulike.comminutemedia.comadmedia.comvidazoo.com

Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleCorporate
VibeTrustworthy
UI Score8/100
Detected Logo Textrightmove

IAB Taxonomy

IAB CategoryReal Estate
IAB Sub-CategoryProperty Listings
Confidence98%
propertyreal estatehomes for salerental propertiesUK housingproperty searchestate agents

Business Insights

Business Model

Marketplace/Advertising (agents pay to list properties; free for consumers to search) model detected

Trust Level

Low trust with 5/100 score

Audience

UK residents looking to buy, sell, or rent residential and commercial properties; estate agents and property developers

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.