Quick read
How to read simplisafe.com quickly
simplisafe.com looks like home & garden. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 54/100.
What to do next
- The stack appears to include React.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
32/62 fields populated (52%)
1 health alerts11 providers
Providers with missing fields
meta: 2/3ads: 0/5publisher: 2/5files: 2/3traffic: 0/16radar: 0/4
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 2/3
Missing: description
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
SimpliSafe is a home security company offering wireless, DIY home security systems and alarm monitoring services. The company provides professionally monitored security solutions that customers can install themselves without contracts.
Business ModelDirect-to-consumer hardware + subscription monitoring service (SaaS-like recurring revenue)
Target AudienceHomeowners and renters seeking affordable, contract-free, easy-to-install home security systems; typically middle-class consumers who prefer DIY solutions over traditional security companies
Classification
CategoryHome & Garden
Sub-CategoryHome Security
home securityalarm systemswireless securitysmart homeDIY securityconsumer electronics
Trust & Risk
Trust Assessment
Trust Score54/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate/Minimalist
VibeTrustworthy, Professional, Secure
UI Score7/100
IAB Taxonomy
IAB CategoryHome & Garden
IAB Sub-CategoryHome Security
Confidence95%
home securityalarm systemswireless securitysmart homeDIY securityconsumer electronics
Business Insights
Business Model
Direct-to-consumer hardware + subscription monitoring service (SaaS-like recurring revenue) model detected
Trust Level
Medium trust with 54/100 score
Audience
Homeowners and renters seeking affordable, contract-free, easy-to-install home security systems; typically middle-class consumers who prefer DIY solutions over traditional security companies
Keep exploring
Keep exploring from this report
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
Browse Home & Garden sites
Move from this site data report into the broader market cluster.
Use category pages when market context matters more than one domain.
Related topic
Browse Home Security sites
Use the topic route when audience and editorial intent matter more than category.
Topic pages help you compare audience intent around the same domain.
Related technology
Browse React websites
Pivot from one domain into a stack-based discovery path.
Technology pages help you compare implementation patterns across similar sites.
Alternatives
Open simplisafe.com alternatives
Review similar domains ranked by category, audience, technology overlap, and match reasons.