Live website intelligence
Homepage | U.S. Masters Swimming
We are the best resource for adult swimmers who are looking to improve their swimming. We offer clubs, events, content, workouts, and a community for beginners to experts. Check out our benefits and join us.
Last refresh
Updated 53d ago
Analyst read
Professional
5/100 trustSportsStale snapshot
Detected stack
ReactCloudflare
Quick read
How to read usms.org quickly
usms.org looks like sports. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React, Cloudflare.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
U.S. Masters Swimming is a national nonprofit membership organization providing resources, training, events, and community for adult swimmers of all skill levels, from beginners to competitive athletes.
Business ModelMembership/Subscription
Target AudienceAdult swimmers (18+) seeking fitness, technique improvement, competition, and community; ranging from beginners to experienced competitive swimmers
Classification
CategorySports
Sub-CategorySwimming
swimmingmasters swimmingadult fitnesssports organizationworkoutscompetitive swimmingcommunitynonprofit
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate
VibeTrustworthy
UI Score7/100
Detected Logo TextU.S. MASTERS SWIMMING
IAB Taxonomy
IAB CategorySports
IAB Sub-CategorySwimming
Confidence98%
swimmingmasters swimmingadult fitnesssports organizationworkoutscompetitive swimmingcommunitynonprofit
Business Insights
Business Model
Membership/Subscription model detected
Trust Level
Low trust with 5/100 score
Audience
Adult swimmers (18+) seeking fitness, technique improvement, competition, and community; ranging from beginners to experienced competitive swimmers
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Sports sites
Move from this single report into the broader market cluster.
Browse Swimming sites
Use the topic route when audience and editorial intent matter more than category.
Browse React websites
Pivot from one domain into a stack-based discovery path.
Browse Cloudflare websites
Pivot from one domain into a stack-based discovery path.
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