Quick read
How to read whatfinger.com quickly
whatfinger.com looks like news & politics. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 53/100.
What to do next
- The stack appears to include React, WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
33/62 fields populated (53%)
1 health alerts11 providers
Providers with missing fields
meta: 2/3ads: 0/5publisher: 3/5files: 2/3traffic: 0/16radar: 0/4
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 2/3
Missing: description
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Whatfinger News is a conservative news aggregation and commentary website positioning itself as an alternative to the Drudge Report. It curates breaking news, political videos, and right-leaning commentary from various sources including Rumble and independent creators. The site emphasizes 'red-pilled' unfiltered content targeting conservative audiences with a mix of news aggregation and original commentary.
Business ModelMedia/Publishing - News Aggregation with Advertising Revenue
Target AudienceConservative-leaning Americans seeking alternative news sources to mainstream media; typically older demographics distrustful of traditional news outlets; consumers of right-wing political commentary and viral video content
Classification
CategoryNews & Politics
Sub-CategoryPolitics
conservative newspolitical commentarybreaking newsalternative mediaright-wingdrudge alternativerumble clipsopinion
Trust & Risk
Trust Assessment
Trust Score53/100
SentimentSpammy
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
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Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleCluttered/Tabloid
VibeEdgy, Confrontational, Clickbait-heavy
UI Score3/100
Detected Logo TextWHATFINGERNEWS Thumbs Up or Thumbs Down on Breaking News & Commentary
IAB Taxonomy
IAB CategoryNews & Politics
IAB Sub-CategoryPolitics
Confidence92%
conservative newspolitical commentarybreaking newsalternative mediaright-wingdrudge alternativerumble clipsopinion
Business Insights
Business Model
Media/Publishing - News Aggregation with Advertising Revenue model detected
Trust Level
Medium trust with 53/100 score
Audience
Conservative-leaning Americans seeking alternative news sources to mainstream media; typically older demographics distrustful of traditional news outlets; consumers of right-wing political commentary and viral video content
Keep exploring
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