Quick read
How to read whoscored.com quickly
whoscored.com looks like sports. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include Cloudflare.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
34/56 fields populated (61%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/10
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
WhoScored is a football statistics and analytics website that provides detailed player ratings, match data, and team performance metrics for soccer leagues worldwide. The current screenshot shows a Cloudflare security block page, indicating the user has been temporarily blocked from accessing the site.
Business ModelMedia/Advertising (ad-supported content platform with premium data services)
Target AudienceFootball fans, sports bettors, fantasy football players, analysts, coaches, and journalists seeking detailed soccer statistics and player performance data
Classification
CategorySports
Sub-CategorySoccer
sports statisticsfootball analyticssoccer datablockedcloudflaresecurity
Trust & Risk
Trust Assessment
Trust Score15/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
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Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleMinimalist
VibeProfessional
UI Score6/100
IAB Taxonomy
IAB CategorySports
IAB Sub-CategorySoccer
Confidence85%
sports statisticsfootball analyticssoccer datablockedcloudflaresecurity
Business Insights
Business Model
Media/Advertising (ad-supported content platform with premium data services) model detected
Trust Level
Low trust with 15/100 score
Audience
Football fans, sports bettors, fantasy football players, analysts, coaches, and journalists seeking detailed soccer statistics and player performance data
Keep exploring
Keep exploring from this report
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