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Screenshot of yaho.com

Live website intelligence

yaho.com

Yahoo | Mail, Weather, Search, Politics, News, Finance, Sports & Videos

Latest news coverage, email, free stock quotes, live scores and video are just the beginning. Discover more every day at Yahoo!

Last refresh

Updated 56d ago

Analyst read

Professional

5/100 trustNews & MediaStale snapshot

Detected stack

React

Quick read

How to read yaho.com quickly

yaho.com looks like news & media. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include React.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Yahoo is a major web portal and search engine offering integrated services including news, email, finance, sports, weather, and video content. It serves as a content aggregator and digital media platform.

Business ModelAdvertising-based Media Platform (Ad-supported freemium model with premium services)
Target AudienceGeneral internet users seeking news, information, communication tools, and financial data; broad demographic appeal with focus on US market

Classification

CategoryNews & Media
Sub-CategoryPortals & Search Engines
newsportalsearchemailfinancesportsmediaweb portal

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

AI Visual Analysis

Design StyleEditorial
VibeTrustworthy
UI Score7/100
Detected Logo Textyahoo!

IAB Taxonomy

IAB CategoryNews & Media
IAB Sub-CategoryPortals & Search Engines
Confidence95%
newsportalsearchemailfinancesportsmediaweb portal

Business Insights

Business Model

Advertising-based Media Platform (Ad-supported freemium model with premium services) model detected

Trust Level

Low trust with 5/100 score

Audience

General internet users seeking news, information, communication tools, and financial data; broad demographic appeal with focus on US market

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.