Live website intelligence
Дзен — главная новостная информационная платформа, которая помогает миллионам людей узнавать, что происходит в мире.
Дзен объединяет всё самое важное. Национальная, региональная и городская повестка, актуальные новости ведущих СМИ и нишевых авторов — всё собрано в единой ленте.
Last refresh
Updated 27d ago
Analyst read
Professional
#12 global rank15/100 trustNews & WeatherStale snapshot
Detected stack
ReactWordPress
Quick read
How to read yandex.ru quickly
yandex.ru looks like news & weather. Traffic signals point to roughly 2864.6M monthly visits. Current AI trust scoring is 15/100.
What to do next
- The stack appears to include React, WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
40/56 fields populated (71%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 9/10whois: 1/6radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 9/10
Missing: trafficSources
whois: 1/6
Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
Yandex Zen (Дзен) is a Russian news aggregation and content recommendation platform owned by Yandex. It curates personalized news feeds from various media sources, bloggers, and content creators, serving as a major information hub for Russian-speaking audiences.
Business ModelMedia/Content Platform (Ad-supported, Content recommendation)
Target AudienceRussian-speaking general public seeking news, entertainment, and personalized content; content creators and publishers looking for distribution
Classification
CategoryNews & Weather
Sub-CategoryNews
news aggregatorrussian mediacontent platformyandexzennews feedsocial mediapublishing
Trust & Risk
Trust Assessment
Trust Score15/100
SentimentProfessional
Spam DetectionClean
Publisher Monetization
ads.txtFound
Ad Systems
google.comrisecodes.comironsrc.comspotxchange.comspotx.tvindexexchange.comopenx.compubmatic.comadvertising.comvideo.unrulymedia.comrhythmone.comemxdgt.comsonobi.comsynacor.comdistrictm.ioappnexus.comloopme.comadmanmedia.comadinplay.comcontextweb.com152media.infoimprovedigital.comsovrn.comlijit.comgumgum.comrubiconproject.comadtech.comcoxmt.comaolcloud.netbidtellect.comcriteo.comrevcontent.comsmaato.comoutbrain.comspringserve.comlkqd.comlkqd.net33across.comaps.amazon.comad-generation.jpyieldmo.comyahoo.comsharethrough.comaol.comadvangelists.comlockerdome.comyieldnexus.comssp.ynxs.iobeachfront.comrichaudience.com
Monetization Signals
has_ads_txthas_ad_systems
AI Visual Analysis
Design StyleClean Editorial/Modern Minimalist
VibeTrustworthy, Professional, Information-dense
UI Score8/100
IAB Taxonomy
IAB CategoryNews & Weather
IAB Sub-CategoryNews
Confidence95%
news aggregatorrussian mediacontent platformyandexzennews feedsocial mediapublishing
Business Insights
Business Model
Media/Content Platform (Ad-supported, Content recommendation) model detected
Trust Level
Low trust with 15/100 score
Audience
Russian-speaking general public seeking news, entertainment, and personalized content; content creators and publishers looking for distribution
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse News & Weather sites
Move from this single report into the broader market cluster.
Browse News sites
Use the topic route when audience and editorial intent matter more than category.
Browse React websites
Pivot from one domain into a stack-based discovery path.
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.