Skip to main content
Screenshot of zulily.com

Live website intelligence

zulily.com

Zulily | Daily Deals on Fashion, Home, Kids’ Items & More

Shop Zulily for daily deals on clothing, home décor, toys, beauty, and more. Discover top brands and unique finds at up to 90% off.

Last refresh

Updated 56d ago

Analyst read

Professional

15/100 trustShoppingStale snapshot

Detected stack

Shopify

Quick read

How to read zulily.com quickly

zulily.com looks like shopping. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 15/100.

What to do next

  • The stack appears to include Shopify.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Zulily is an online flash-sale retailer offering daily deals on clothing, home décor, toys, beauty products, and more. The platform features time-limited sales events with discounts up to 90% off from various brands including premium names like Ray-Ban.

Business ModelE-commerce
Target AudienceValue-conscious shoppers, primarily women aged 25-45, seeking deals on fashion, home goods, and children's products; deal-hunters interested in limited-time offers and brand-name discounts

Classification

CategoryShopping
Sub-CategoryOnline Shopping
flash-salesdaily-dealsfashionhome-goodsdiscount-retailere-commercewomen-clothingkids-itemslifestyle

Trust & Risk

Trust Assessment

Trust Score15/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtMissing

Monetization Signals

missing_ads_txt

AI Visual Analysis

Design StyleClean Commercial
VibeFriendly, Approachable, Deal-focused
UI Score7/100
Detected Logo Textzulily

IAB Taxonomy

IAB CategoryShopping
IAB Sub-CategoryOnline Shopping
Confidence95%
flash-salesdaily-dealsfashionhome-goodsdiscount-retailere-commercewomen-clothingkids-itemslifestyle

Business Insights

Business Model

E-commerce model detected

Trust Level

Low trust with 15/100 score

Audience

Value-conscious shoppers, primarily women aged 25-45, seeking deals on fashion, home goods, and children's products; deal-hunters interested in limited-time offers and brand-name discounts

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.