Live website intelligence
Gay, Lesbian, Bisexual, Transgender, Queer News & Politics
The Advocate is the world’s leading source of LGBT news and information capturing the political and cultural conversations of the community through award-winning journalism, compelling photography and video, and vital commentary for over 50 years.
Last refresh
Updated 8d ago
Analyst read
Professional
#34.4K global rank5/100 trustNews & PoliticsStale snapshot
Detected stack
Unknown
Quick read
How to read advocate.com quickly
advocate.com looks like news & politics. Traffic signals point to roughly 1.6M monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
46/56 fields populated (82%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Traffic metrics tell you how visible the site likely is
Use rank, visits, geography, and engagement signals together. No single metric is enough, but the combination is useful for prioritization and market sizing.
- Compare global rank and monthly visits first.
- Use top countries and traffic mix to understand audience shape.
- Check domain age and dates before making durable assumptions.
Global Rank
#34.4K
Top 100k
Country Rank
#10.4K
US
Total Visits
1.58M
Monthly
Avg. Duration
00:01:13
Pages per Visit
3.00
Bounce Rate
56.00%
Domain Information
Domain Age
31.6 years
Rank Tier
Top 100k
Traffic Sources
Direct
41.00%
Search
39.00%
Social
10.00%
Referrals
9.00%
Mail
0.00%
Paid Referrals
0.00%
Top Regions
1US#840
0.68%
2CA#124
0.04%
3GB#826
0.03%
4DE#276
0.02%
5AU#36
0.02%
Top Keywords
| # | Keyword | Volume | CPC |
|---|---|---|---|
| 1 | renee good | 1.57M | $0.00 |
| 2 | jesse kortuem | 85.86K | $0.00 |
| 3 | renee nicole good | 1.82M | $0.00 |
| 4 | ashley st clair | 259.42K | $0.11 |
| 5 | jonathan ross | 965.66K | $0.00 |
Whois
Registrar
Network Solutions, LLC
Created At
Jul 14, 1994, 04:00 AM
Updated At
May 14, 2025, 07:27 AM
Expires At
Jul 13, 2026, 04:00 AM
Nameservers
JILL.NS.CLOUDFLARE.COMKIP.NS.CLOUDFLARE.COM
Status
client transfer prohibited
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