Live website intelligence
AMP New Zealand | KiwiSaver, insurance and investments
A little help goes a long way, and while many of us seek guidance from family and friends, when it comes to money matters, it pays to talk to a specialist. Whatever you
Last refresh
Updated 15d ago
Analyst read
Professional
#157.5K global rank5/100 trustPersonal FinanceStale snapshot
Detected stack
Unknown
Quick read
How to read amp.co.nz quickly
amp.co.nz looks like personal finance. Traffic signals point to roughly 209.4K monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include Unknown.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
45/56 fields populated (80%)
Providers with missing fields
publisher: 3/5files: 2/3whois: 0/6radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 5/5
All expected fields present
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 10/10
All expected fields present
whois: 0/6
Missing: whois.registrar, whois.createdAt, whois.expiresAt, whois.nameservers, whois.status, domainAgeYears
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Business signals help answer “is this a real opportunity?”
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
- Trust score and sentiment are your first risk screen.
- Business summary and audience notes speed up qualification.
- Ads and monetization patterns reveal how the site captures value.
Business Intelligence
Business Profile
AMP New Zealand is a financial services company offering KiwiSaver retirement savings schemes, investment funds, and insurance products. They emphasize value through low fees and strong returns, with their Balance Fund No. 2 receiving a Canstar 5-star rating for Outstanding Value.
Business ModelFinancial Services / Wealth Management
Target AudienceNew Zealand residents seeking retirement savings solutions, investment opportunities, and insurance coverage; individuals valuing low-fee, high-return financial products
Classification
CategoryPersonal Finance
Sub-CategoryInvesting
kiwisaversuperannuationretirementinvestmentinsurancefinancial-servicesnew-zealandwealth-managementcanstar-rated
Trust & Risk
Trust Assessment
Trust Score5/100
SentimentProfessional
Spam DetectionClean
Google Ads Transparency
Is AdvertiserActive Advertiser
Advertiser Names
Together Communications Limited
Advertiser IDs
AR00301088065126924289
Ad Count1
has_advertiser_idhas_creative_results
Publisher Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
AI Visual Analysis
Design StyleCorporate
VibeTrustworthy
UI Score8/100
Detected Logo TextAMP
IAB Taxonomy
IAB CategoryPersonal Finance
IAB Sub-CategoryInvesting
Confidence95%
kiwisaversuperannuationretirementinvestmentinsurancefinancial-servicesnew-zealandwealth-managementcanstar-rated
Business Insights
Business Model
Financial Services / Wealth Management model detected
Trust Level
Low trust with 5/100 score
Audience
New Zealand residents seeking retirement savings solutions, investment opportunities, and insurance coverage; individuals valuing low-fee, high-return financial products
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