Live site data
Counter: The Leader of the Clean Beauty Revolution
Discover Counter, leading the standard of clean beauty. Shop our high performing, safer skincare & cosmetics products. Proven results. Do beauty better.
Last refresh
Updated 11d ago
Analyst read
Professional
5/100 trustStyle & FashionStale snapshot
Detected stack
WordPressShopify
Quick read
How to read beautycounter.com quickly
beautycounter.com looks like style & fashion. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include WordPress, Shopify.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
35/56 fields populated (63%)
1 health alerts11 providers
Providers with missing fields
ads: 3/5publisher: 2/5files: 2/3traffic: 0/10radar: 0/4ai: 6/7
Provider health alerts
traffic: TRAFFIC_NO_DATA
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
Why this module matters
Start here before opening deeper tabs
This overview turns the raw report into a fast read: what kind of site this is, how it appears to perform, and which detail modules are most worth opening next.
- Use the SEO card to judge structure quality.
- Use traffic and rank signals to estimate market weight.
- Use business and trust modules before outreach or partnership decisions.
SEO Overview
H1 Tags1
H2 Tags14
Internal Links146
External Links7
Images141
DNS & Infrastructure
DNS ProviderGoogle
Mail (MX)10 us-smtp-inbound-1.mimecast.com
10 us-smtp-inbound-2.mimecast.com
NS Records2 records
TXT Records28 records
Traffic Stats
Domain Age24.3 years
Taxonomy
IAB CategoryStyle & Fashion
IAB Sub-CategoryBeauty
Confidence95%
Clean BeautySkincareCosmeticsE-commerceHealth & Wellness
Technical Files
robots.txtFound
sitemap.xmlFound
AI Analysis
SummaryCounter is a direct retailer specializing in high-performance skincare and cosmetics, positioning itself as a leader in the 'clean beauty' market with a focus on safety and ingredient transparency.
Business ModelE-commerce / D2C
Trust Score5/100
SentimentProfessional
Advertising
Is AdvertiserNo
Result Count0
no_advertiser_idno_creative_results
Publisher / Monetization
ads.txtMissing
Monetization Signals
missing_ads_txt
Visual / Brand
Dominant Color#100100100
Color Palette
StorageR2
Keep exploring
Keep exploring from this report
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
Browse Style & Fashion sites
Move from this site data report into the broader market cluster.
Use category pages when market context matters more than one domain.
Related topic
Browse Beauty sites
Use the topic route when audience and editorial intent matter more than category.
Topic pages help you compare audience intent around the same domain.
Related technology
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
Technology pages help you compare implementation patterns across similar sites.
Related technology
Browse Shopify websites
Pivot from one domain into a stack-based discovery path.