Live site data
ForMotiv | Behavioral Analytics for Insurance
Behavioral Analytics in insurance is used to predict intent and help increase conversions while reducing premium leakage.
Last refresh
Updated 30d ago
Analyst read
Professional
Detected stack
Quick read
formotiv.com looks like technology & computing. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 64/100.
What to do next
33/62 fields populated (53%)
Providers with missing fields
Provider health alerts
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 2/5
Missing: adSystems, directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 0/16
Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, dataYear, dataMonth, isStale, dataAgeDays, snapshotDate, cachedAt, topCountry, topRegions, topKeywords, trafficSources
whois: 6/6
All expected fields present
radar: 0/4
Missing: globalRank, rankBucket, categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.
ForMotiv provides behavioral analytics software for insurance companies to predict customer intent, increase conversions, prevent fraud, and reduce underwriting leakage by analyzing digital insurance application behavior.
Monetization Signals
SaaS (B2B Enterprise) model detected
Medium trust with 64/100 score
Insurance carriers, underwriters, and digital insurance platforms seeking to optimize user experience while managing risk
Keep exploring
Browse the related category, topic, or technology path, open alternatives, or move into comparison when you have a second domain.
Related category
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Related topic
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Alternatives
Open formotiv.com alternatives
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Use alternatives when this report is the start of a shortlist.
Comparison
Compare similar domains
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